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| Solutions - Rich Media Vendors - Eyeblaster |
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Eyeblaster is the global leader in rich media ad technology and the provider of the Eyeblaster Rich Media Platform. Eyeblaster provides online advertisers and publishers with the first single technology solution to create, deliver, and manage all rich media formats through one online administrative platform  |
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These units offer tremendous creative flexibility to meet your online marketing goals. The Eyeblaster platform is the only product that gives the user 100% control without relying on a ‘middleman vendor' anywhere in the campaign process, eliminating costly delays and fees normally associated with the creation of rich media advertising. |
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Yahoo! accepts 3 of Eyeblaster's 7 Rich Media Ad Formats: the Floating Ad, the Polite Banner and the Expandable banner.
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Expandable Banner: Discover Magazine case study Floating Ad : Animal Planet Dog Days case study Polite Banner: British Airways case study |
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Low Cost: All Eyeblaster ad formats are free of additional charges on Yahoo!, making more powerful and effective rich media campaigns more affordable for marketers. One Simple Process, One Technology: Using the Eyeblaster Rich Media Platform simplifies communication, speeding up campaign development, approval and deployment. Better Campaign Management: Powerful campaign reporting tools enable real time optimization, reducing underperforming flights and maximizing campaign effectiveness. Reduced Campaign Delays: 24-7 Client Services Groups provides immediate customer service and troubleshooting, ensuring smooth and accurate campaign delivery, eliminating costly campaign downtime. Floating Ad : Moving within a transparent layer over a web page and playing within a limited area, the Floating Ad blends movement, audio, video and eye-grabbing graphics to deliver a consistent and powerful brand message without being limited to in-page inventory. *Polite Banner : Eyeblaster Polite Banners deliver up to 100k into traditional banner geography allowing maximum impact without interrupting or delaying the user experience. A Flash banner ad that allows very large file sizes due to polite and sequential downloading and proprietary compression technology. * Polite banners can be incorporated into any of the Yahoo! Standard banner formats including Large and Vertical Rectangles, Skyscrapers, Super Banners, “North” Banners and Monster Ads.* Expandable Banner : The expandable banner remains a passive, standard banner until the user “opts in” to trigger the expansion, minimizing its intrusiveness to users not interested in the offering. The expandable panels bring added geography and enhance the value of the traditional banner space. A Flash banner ad that launches multiple Flash panels and/or floating ads from a banner via click, mouse-over or auto-initiation. |
